Qatar National Library
QNL Campaign TVC
A new world awaits.
For the integrated campaign accompanying the inauguration of the Qatar National Library, fischerAppelt produced a dedicated campaign film.
fA produced a TVC as part of an integrated campaign highlighting the offerings of QNL and showcasing the inside of the library with cast to give the campaign a human feel.
A sheet of paper was used as a transition that acted as the red link across the various unique features and services of Qatar National Library. CGI was used for the sheet of paper flythrough and the characters shaping in post-production. Through this TVC, we were able to tell the complete and fuller picture of the services and facilities of QNL.
The production was fully handled by fA from inception to the final product
